What is Web 2.0, and what does it mean for web design in Pennsylvania? The term emerged in 2003 as a way to describe newer websites with dynamic content and elements to enhance user experience. In the early 00s, the web evolved from read-only pages with static html to more attractive, user-friendly, and sharable sites. Web 2.0 design techniques continue to help Pennsylvania website design companies provide the best solutions for companies looking for web design in Philadelphia.
Web 2.0 sites generally feature clean, simple design. This doesnt necessarily mean minimalist; it just means the site uses as few features necessary to achieve the desired result. Philadelphia website design companies strip away unnecessary elements to focus the user on the intended content. Website owners often want to include as much information as possiblethe best web design in Philadelphia offers just enough info to guide users without overwhelming them.Simple designs help content load faster, often take less for a developer to create, and provide a clean, professional look.
Visual elements in web design in Philadelphia have evolved since the days of Web 1.0. Sites now feature graphics with transparencies, drop-shadows, reflections and other techniques that add depth and interest. The goal of a Pennsylvania website design company is to use these graphic elements in moderation to avoid overwhelming the eye. Along with site graphics, company logos look more sleek and professional than in previous years. Web 2.0 logos offer a more professional look that can aid in branding your companyyour Pennsylvania web design company can design a logo with glossy, solid colored or 3D effects. Think of the logos for Skype, Flickr, YouTube, Wikipedia as examples. Web 2.0 sites also tend to include big, vibrant photography, textured backgrounds and site elements and technology like JavaScript sliders to display content.
Web 2.0 sites often feature bright colors, contrasting elements and light backgrounds. Strong colors add a crisp, attention-grabbing look to your site. Website design in Philadelphia often involves pairing bold colors with a contrasting color to draw attention to certain site elements, such as buttons or icons.A page using a blue color scheme might include an orange subscribe button to draw the users attention subconsciously.Web design in Philadelphia often features white or neutral-toned backgrounds. This white space creates a visually appealing background to help design elements stand out.
Large, easy to read text is also a defining feature of Web 2.0 designs.Especially when used tastefully, jumbo text and headers can improve readability.Large form fieldsareas where users enter their email, username and password dataare also popular, and work well when used in moderation.
Well-designed icons are another common element of Web 2.0. Appealing icons and buttons can add polish, giving your webpage a professional feel. Icons used in Web 2.0 designs tend to be relatively large compared to those used in Web 1.0 designs. Again, your Pennsylvania website design company can incorporate this trend, while using moderation to keep the page from confusing or overwhelming the user.
If you feel your companys website could use a boost, and it hasnt been updated in years, a Pennsylvania website design company can help bring your site up to Web 2.0 standards. In general, Web 2.0 sites place a focus on usability and readability, and embrace technology to help display content and connect users. Web 2.0 builds upon the traditional design concepts of grid systems, color theory and visual hierarchy, but adds elements such as gradients, subtle details, large fonts and more. Your Pennsylvania web design company offering website design offering website design in Pennsylvania can incorporate these design standards to help create a simple, attractive, organized site.
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